WHO WE ARE
The company Heineken Italia S.p.A., a single-member company subject to management and coordination by Heineken N.V. pursuant to Article 2497-bis of the Italian Civil Code, with registered office in Pollein (AO), Autoporto no. 11 and administrative headquarters in Sesto San Giovanni (MI), Viale Edison no. 110, Share capital of Euro 47,320,000.00 fully paid up, Tax Code and registration in the Companies Register of Aosta no. 00869580159, VAT number 00610140071(hereinafter referred to as the“Company”), in carrying out its activities, gives the utmost attention to the security and confidentiality of the personal data of its users.
The Company is therefore the data controller of personal data collected on this website.
PERSONAL DATA ABOUT YOU THAT MAY BE COLLECTED
The following categories of personal data about you may be collected:
HOW WE COLLECT YOUR PERSONAL DATA
The Company collects and processes your personal data in the following situations:
If you provide personal data on behalf of someone else, you must ensure that the person/s concerned have read this Privacy Information Notice.
We ask that you assist us in keeping your personal information up to date and inform us of any changes.
PURPOSES FOR WHICH YOUR PERSONAL DATA MAY BE USED
The processing of personal data must be legitimised by one of the legal requirements of current legislation on the protection of personal data, as described below.
The Company collects your contact details and usage data on the website to enable you to access your Personal Area
Pre-requisite for processing: the fulfilment of contractual obligations.
The provision of data is mandatory in order to respond to your requests; we cannot respond otherwise.
The Company will be able to use your Contact Data for conducting surveys to measure satisfaction levels of the service provided.
Pre-requisite for processing: consent failure to provide consent does not affect contractual relationships.
Your consent can be revoked at any time by writing to the following address: email@example.com.
The Company may process your contact details for marketing and advertising purposes aimed at informing you about promotional sales initiatives, which take place by means of automated contact methods (e-mail, text messages and other mass-messaging tools, etc.) and traditional contact methods (such as by phone), or for market research and statistical surveys, if you have given us your consent for such and within the limits of that described in the relative form.
Prerequisite for processing: consent. Failure to provide consent does not affect contractual relationships.
Consent can be revoked at any time by writing to the following address: firstname.lastname@example.org
The Company collects your contact details to fulfil a legal obligation and/or defend a right in court.
Pre-requisite for processing: legal obligations with which the Company is obliged to comply.
HOW WE KEEP YOUR PERSONAL DATA SECURE
The Company uses a wide range of security measures to improve the protection and maintenance of the security, integrity and accessibility of your personal data.
All of your personal data is stored on our secure servers (or secure hard copies), or on those of our suppliers or business partners; they are accessible and usable in function of our standards and security policies (or equivalent standards for our suppliers or business partners).
HOW LONG WE KEEP YOUR INFORMATION
We only store your personal data for the time necessary to achieve the purposes for which they were collected, or for any other legitimate related purpose. If personal data are processed for two different purposes, we will store this data until the purpose with the longer term ends, however we will no longer process personal data for the purpose whose storage period has ended.
We limit access to your personal data to those who need to use it for relevant purposes.
When your personal data are no longer needed, or if there is no longer a legal requirement for its storage, they are irreversibly anonymised (and thus can be stored) or securely destroyed.
The storage times in relation to the different purposes above is as follows:
WHO WE CAN SHARE YOUR PERSONAL DATA WITH
Your personal data may be accessed by duly authorised employees, and external suppliers who are appointed, if necessary, as data controllers, who provide support for the provision of services.
Your personal data may also be accessed by other companies of the Heineken Italia S.p.A. Group for purposes related to the management of the IT infrastructure, which takes place on the basis of specific contractual agreements or, subject to your consent, for marketing purposes (see letter (e))
Please contact us at the following address: email@example.com if you wish to view the list of data processors and other persons to whom we communicate the data.
If you have any questions regarding our processing of your personal data, please send an email to firstname.lastname@example.org or contact the Privacy Officer or General Privacy contact person of the Company at telephone number 02-270761.
YOUR DATA PROTECTION RIGHTS AND YOUR RIGHT TO LODGE COMPLAINTS TO THE CONTROL AUTHORITY
Under certain conditions, you have the right to ask us for:
The exercise of these rights is subject to certain exceptions aimed at protecting the public interest (such as the prevention or identification of crimes) and our interests (such as the maintenance of professional secrecy). In the event that you exercise any of the aforementioned rights, it will be our responsibility to verify that you are entitled to exercise it, and we will provide you with a response within one month as a rule.
We will make every effort to respond to your concerns as regards any complaints or reports on how we process your data. However, if you wish, you can send your complaints or reports to the authority responsible for data protection by means of the following contact details: Guarantor for the protection of personal data – Piazza di Monte Citorio no. 121 – 00186 ROME – Fax: (+39) 06.69677.3785 – Telephone: (+39) 06.696771 – E-mail: email@example.com – Certified e-mail: firstname.lastname@example.org .
Cookies are short text files (letters and/or numbers) that allow the web server to store information on the client (the browser) to be reused in the course of the same visit to the website (session cookies) or afterwards, even days later (persistent cookies). According to the User’s preferences, cookies are stored by the single browser on the specific device used (computer, tablet, smartphone).
Cookies are useful as they enable a website to recognise the User’s device. They are used for different purposes; for instance, to enable users to navigate between pages efficiently, to remember the user’s preferences and generally to improve his/her browsing experience. They also ensure that the advertising content that users see online is the most relevant to them and their interests. Based on the function of cookies and the purpose for which they are used, cookies can be classified into technical cookies, analytics cookies and profiling cookies. Cookies are either first party cookies, where they are installed directly by the Website manager, or third party cookies, where they are installed, via the Website, by third parties. This Website uses solely technical cookies and third party profiling cookies.
The installation of these cookies does not require the user’s prior consent.
These cookies may be disabled and/or deleted by changing the user’s browser settings. All modern browsers allow users to change their cookie settings. These settings are usually found in the “options” or “preferences” menu of the User’s browser. To understand these settings, the following links may be helpful. Otherwise, the “Help” option in the User’s browser can be used for more details.
Please find below the name, purpose and duration of each technical cookie used.
|Name of cookie||Purpose||Duration|
|birramoretticookiedismissed||It stores anonymous information on user preferences (for example, the user’s decision to disable the Google Analytics cookie). It cannot be disabled. The user’s denial of his/her consent to this cookie affects website browsing.||automatically, at the end of the browsing session|
|birramorettiageverification||It allows the user to browse the website based on his/her age. It cannot be disabled and is automatically deleted at the end of the browsing session. The user’s denial of his/her consent to this cookie affects website browsing.||automatically, at the end of the browsing session|
Further information on the use of third party cookies is available by clicking on the link in the table below. If the user decides to not give consent for the use of third party cookies in accessing the relative sites of the third parties themselves, only first party cookies will be installed.
Please find below, for each third party cookie on the Website, the name, purpose, name of the third party that retains user information and the corresponding link to the third party’s website.
|Name of cookie||Purpose||Third party that retains User information||Link to the website where to find the third party’s privacy information notice and the corresponding consent form|
|_ga, _gid||It collects statistics on website usage and performances.||https://www.google.com/intl/en/policies/privacy/|
|Control Tag Salesforce||Analysis of user behaviour and sending of advertising messages.||Salesforce||https://www.salesforce.com/products/marketing-cloud/sfmc/salesforce-dmp-privacy/|
|FB Conversion pixel||The Facebook pixel is a tool to collect statistical data to measure the effectiveness of advertising, including actions performed by users on the Website.||https://www.facebook.com/about/privacy/|